Part of the FounderOS in Action series — real-world examples of lean, secure, automated systems.
When I moved from HubSpot to Brevo, I wanted to keep my systems lean. Fewer tools, faster workflows, no unnecessary bloat. But one gap stood out: there was no smooth way to sync LinkedIn leads into Brevo without constant copy-paste chaos.
That friction is exactly what FounderOS is designed to eliminate. Unnecessary manual work that slows down growth.
So I built a system for it.
Meet Brevleads
Brevleads makes LinkedIn outbound easy for Brevo users. It lets you add leads and sync messages with one click, right from LinkedIn or Sales Navigator.
No more exporting contacts or juggling tools. Just click and go.
This Time, I'm Building Differently
In the past, I'd get an idea, build it fast, and hope people showed up. Sometimes it worked. Most of the time, it didn’t.
This time, I’m doing it right.
I’m talking to real users. Validating the pain and the demand. Building a waitlist. I’m starting with customer interviews and iterating slowly instead of racing to launch.
“You don’t need to build the whole product to see if people want it. Just create a landing page, ask for emails, and see how many people raise their hand.”
—Daniel Priestley
Try Brevleads Early
This project is a perfect example of the FounderOS approach. Validate before building, design systems that remove friction, and automate wherever possible.
If you’re using Brevo and LinkedIn, you can join the waitlist at brevleads.com.
Or just follow along here on FounderOS to see how I’m turning real problems into lean, automated systems.


